Pinned Tweet
I'm planning to be more intentional on X in 2026, so here's who I am and what I do:
I'm Greg.
- Running 4 companies with ~40 people, 0 outside investment
- 1M+ transactions processed on Easytools, our creator stack
- Bootstrapped a Polish AI education company to $8.2M
- 20,000+ graduates from Samsung, Allegro, PwC, Orange
- 50%+ course completion rate (industry average: 5-15%)
Most of this happened in the last 3 years, and almost all of it came from ignoring the playbook everyone else copies.
I grew up in a Polish apartment block. Built websites in Flash at 14 for Quake clans. Learned to code by retyping examples out of physical books because YouTube didn't exist yet.
That whole arc, from retyping code in a Polish apartment as a kid to running 4 companies between Mallorca and Warsaw, is the lens I see everything through today.
Here's what I'll be posting about:
- Lessons from 200K customers across 18 yrs of selling online
- Running 4 companies async with a small team + automations
- What it actually takes to build a serious company without a single round of VC
- How giving course authors the majority of profit became our biggest moat
- Why education and tools belong in the same business, not separate ones
- The founder traps that quietly kill bootstrapped companies before they scale
Most founders I meet are quietly burning years building the wrong thing the wrong way. VC traps, cofounder traps and "best practices" that only work at scale you'll never reach.
My goal for 2026 is to give you the unedited version of what actually works.
Follow if you want the full playbook.
I'll link every thread I write under this post.
Let's go.
I'm Greg.
- Running 4 companies with ~40 people, 0 outside investment
- 1M+ transactions processed on Easytools, our creator stack
- Bootstrapped a Polish AI education company to $8.2M
- 20,000+ graduates from Samsung, Allegro, PwC, Orange
- 50%+ course completion rate (industry average: 5-15%)
Most of this happened in the last 3 years, and almost all of it came from ignoring the playbook everyone else copies.
I grew up in a Polish apartment block. Built websites in Flash at 14 for Quake clans. Learned to code by retyping examples out of physical books because YouTube didn't exist yet.
That whole arc, from retyping code in a Polish apartment as a kid to running 4 companies between Mallorca and Warsaw, is the lens I see everything through today.
Here's what I'll be posting about:
- Lessons from 200K customers across 18 yrs of selling online
- Running 4 companies async with a small team + automations
- What it actually takes to build a serious company without a single round of VC
- How giving course authors the majority of profit became our biggest moat
- Why education and tools belong in the same business, not separate ones
- The founder traps that quietly kill bootstrapped companies before they scale
Most founders I meet are quietly burning years building the wrong thing the wrong way. VC traps, cofounder traps and "best practices" that only work at scale you'll never reach.
My goal for 2026 is to give you the unedited version of what actually works.
Follow if you want the full playbook.
I'll link every thread I write under this post.
Let's go.
13
14
80
12,584
Greg retweeted
@johnlindquist builds engineering systems that improve themselves while you sleep. he's leading week 4 of MEGA (takeoff, nov 16 - nov 22):
mon: mechanics behind autonomous systems
tue: building portable agent control planes
wed: orchestrating autonomous agent teams
thu: code
fri: building self-improving engineering systems
we kick off on monday 👉 join us: mega.dev
mon: mechanics behind autonomous systems
tue: building portable agent control planes
wed: orchestrating autonomous agent teams
thu: code
fri: building self-improving engineering systems
we kick off on monday 👉 join us: mega.dev
2
2
5
792
Our work is changing.
As a designer, I've noticed that lately I watch more @theo and @kentcdodds on yt than design tutorials.
It's hard to keep up with everything AI companies ship, but these guys made me realize one thing.
It's about changing how you think, and thinking dn't understand what "think bigger" means.
I was focused on my Figma kit and happy with AI editing variables or building simple components. All the AI slop apps made me think that was the limit.
Then one day, working in Figma, I realized how much time I was wasting. Waiting for components to update after I changed one variable or deleted a mode.
I was tired of waiting for new features/fixes. I wanted a tool that works the way I think about design systems instead of waiting for Figma to catch up.
But I was sceptical. I'm a designer with zero backend knowledge. I thought I won't be able to do it.
I built it anyway, following the tips I learned from these videos. Burning through a couple of Claude Max plans.
That app became DS Manager. Two weeks after launch, it landed me a $12k client project and hundreds of users onboard.
All of this came from changing my thinking watching Theo's or Kent's videos.
By the way, these guys are launching the largest AI cohort course @megadevhq next week with @techgirl1908 @johnlindquist @_overment @greg_rog @joelhooks It will be huge.
I already learned a lot from their yt videos and I'm excited to see what the course will bring.
To celebrate the launch of the MEGA, I cooked a free MEGA-styled shadcn/ui design system.
You can fork it, tweak it and install with the cli. Link below.
2
0
7
835
Greg retweeted
Education has changed forever. Obviously, when you can just talk to an agent and ask it any question you have, and it can answer you with all of the context of your project or anything else, you'll just go to the agent instead of buying a course. This is why my course sales have tanked this year.
No, I'm not mad. It's fine. I'm just trying to figure out the best way I can still provide value to the world and take care of my family. I'm not writing this to make you feel bad about me. I'm just telling you that education is different.
That leads to the question: Are we post-education now?
Do you need to be educated, or can you just talk to the agent anytime you run into any problem? I think that we are not post-education. I think that there will always be things that humans want to and need to learn to get more satisfaction out of life, do more things that they want to do, and maximize their efficiency and productivity in creating value in the world.
The trick is: what do you learn that's actually durable and valuable? That's a big question, and that's part of what I'm going to be teaching during my week of MEGA.dev. Education has changed in a hugely positive way. Education now has the ability to leverage agents to teach you in your context and on your level.
Yes, learners have access to agents to help them, but the teachers have access to agents as well. What I'm seeing from the MEGA.dev team and all the things that they're doing is blowing my mind. You've got four instructors who really know their stuff and have knowledge in their brains that they need to get across to each one of the thousands of people who are already signed up to attend MEGA.dev.
Each one of those people has a different context, different things that matter to them, and different levels of experience. This has always been a problem with instruction: finding a way for the material to be equally applicable regardless of people's level of expertise, and that is extremely difficult 💀. I used to do that with extra credit so that people who get through things faster than others will have something to do rather than twiddle their thumbs 😬
Now we have agents, and your agents have a deep understanding of you, your preferences, your projects, and the way that you have used agents in the past. When we're teaching you about how to improve your efficiency at using agents, we're going to use your agent to help us teach you how you can improve specifically.
Yes, there will be videos from your instructors and written material, but there will also be material for your agent to take you through the story that the MEGA.dev team has created for you. It will give you challenges that are specific to the way that you work with agents today to get you leveled up.
Everyone's experience going through MEGA.dev will be perfectly catered to them, and that's how MEGA.dev is different.
If you're still not convinced, you should at least come to our kickoff on Monday to see what we have to show you. I've got something I'm excited to share, for sure. The doors close for this cohort that evening, so make sure to have your boss on speed dial.
luma.com/hi8as7f2?tk=9Q…
Join Mega now: mega.dev/s/kent
No, I'm not mad. It's fine. I'm just trying to figure out the best way I can still provide value to the world and take care of my family. I'm not writing this to make you feel bad about me. I'm just telling you that education is different.
That leads to the question: Are we post-education now?
Do you need to be educated, or can you just talk to the agent anytime you run into any problem? I think that we are not post-education. I think that there will always be things that humans want to and need to learn to get more satisfaction out of life, do more things that they want to do, and maximize their efficiency and productivity in creating value in the world.
The trick is: what do you learn that's actually durable and valuable? That's a big question, and that's part of what I'm going to be teaching during my week of MEGA.dev. Education has changed in a hugely positive way. Education now has the ability to leverage agents to teach you in your context and on your level.
Yes, learners have access to agents to help them, but the teachers have access to agents as well. What I'm seeing from the MEGA.dev team and all the things that they're doing is blowing my mind. You've got four instructors who really know their stuff and have knowledge in their brains that they need to get across to each one of the thousands of people who are already signed up to attend MEGA.dev.
Each one of those people has a different context, different things that matter to them, and different levels of experience. This has always been a problem with instruction: finding a way for the material to be equally applicable regardless of people's level of expertise, and that is extremely difficult 💀. I used to do that with extra credit so that people who get through things faster than others will have something to do rather than twiddle their thumbs 😬
Now we have agents, and your agents have a deep understanding of you, your preferences, your projects, and the way that you have used agents in the past. When we're teaching you about how to improve your efficiency at using agents, we're going to use your agent to help us teach you how you can improve specifically.
Yes, there will be videos from your instructors and written material, but there will also be material for your agent to take you through the story that the MEGA.dev team has created for you. It will give you challenges that are specific to the way that you work with agents today to get you leveled up.
Everyone's experience going through MEGA.dev will be perfectly catered to them, and that's how MEGA.dev is different.
If you're still not convinced, you should at least come to our kickoff on Monday to see what we have to show you. I've got something I'm excited to share, for sure. The doors close for this cohort that evening, so make sure to have your boss on speed dial.
luma.com/hi8as7f2?tk=9Q…
Join Mega now: mega.dev/s/kent
18
9
52
10,280
Greg retweeted
There's something in your harness.
But it can't read slowly anymore.
Turn the volume up 🎧
But it can't read slowly anymore.
Turn the volume up 🎧
4
3
14
1,084
Greg retweeted
The interview with @joelhooks x @mattpocockuk is now public on MEGA YouTube channel.
Subscribe for more 📎
youtu.be/0BlAHq8D79U
Subscribe for more 📎
youtu.be/0BlAHq8D79U
0
3
14
1,679
I wrote down how we're building MEGA: a program unlike any we've done, 2,000+ developers in already.
↳ challenges as tools inside your own harness
↳ education rebuilt agent-first, from scratch
↳ a certificate you can fail to earn
↳ a story nobody will explain
welcome to our brave.inc/post/how-we-bu…
#megadev
@_overment @joelhooks @megadevhq @theo @techgirl1908 @kentcdodds @johnlindquist
↳ challenges as tools inside your own harness
↳ education rebuilt agent-first, from scratch
↳ a certificate you can fail to earn
↳ a story nobody will explain
welcome to our brave.inc/post/how-we-bu…
#megadev
@_overment @joelhooks @megadevhq @theo @techgirl1908 @kentcdodds @johnlindquist
0
3
11
1,144
I built my radio engine (onair.aiatlas.work/#music)
are mp3s public somewhere? I want to have @levelsio playlist 🥁 🙏
are mp3s public somewhere? I want to have @levelsio playlist 🥁 🙏
It worked
Of course it worked!
It never ever doesn't work right?
I vibecoded my own Spotify that works with Amazon Alexa and plays all my own MP3 music files 😊
Claude Code calls it the 🎶 Jukebox
I put some coffee jazz MP3s (that I purchased) in an R2 bucket, made an Alexa loper Console with help from Claude Code and now it plays it if I ask "Alexa, coffee jazz"
It wrote a package.json and index.js, then I saved and built it on the console. Then I had to manually add a Routine to Alexa so that "Alexa, coffee jazz" became "Alexa, ask the jukebox to play coffee jazz"
It also has Bossa Nova and Lofi and I can just drop music in whenever I want and it auto plays it
Spotify with Alexa was giving me really terrible recommendations of music and always the same and the only thing I used it for was this!
So I guess I can cancel Spotify now too 🙏
0
0
0
259
Greg retweeted
"the application of taste is essentially a differentiator"
🔥 new MEGA podcast with @mattpocockuk & @joelhooks: youtu.be/0BlAHq8D79U
🔥 new MEGA podcast with @mattpocockuk & @joelhooks: youtu.be/0BlAHq8D79U
3
11
75
13,219
Greg retweeted
"it is time-consuming, but it unlocks so many possibilities that it's simply worth it" - check out our drop by @_overment on moving 924 pages from Webflow to Astro, with 15 migration steps inside 🤫 x.com/i/article/2103…
2
1
5
732
first time my saas analytics show clarity
there's a huge leverage in building internal analytics tool. I could never get the right data in place when using third party apps.
now it just works, is free and unlocks so many other things like event driven, agent led onboarding
there's a huge leverage in building internal analytics tool. I could never get the right data in place when using third party apps.
now it just works, is free and unlocks so many other things like event driven, agent led onboarding
7
0
16
837
Theo wrote that he feels sick about charging $1,300.
Adam wrote that he locks himself away until the job is done.
Joel wrote he was f'n nervous to pitch.
I'm the one who set the price, asked Joel and Adam if they'll do it. So let me be real too.
I'm in education for 20+ years, my whole adult and professional life. Over the years we've trained over 400 000 people, helping build the culture of value, skills, and curiosity in Poland.
In many ways education feels like giving back to the community that shaped me. The thing I learned is that the price is not where the trust is won or lost. It's won in week two, when someone realizes it was worth it, or lost in week two, when they realize it wasn't.
So here's what the $1,300 pays for
Five amazing Authors each one working on their own projects, pushing the limits of practical ai in development. @kentcdodds @techgirl1908 @johnlindquist @theo @_overment were all brave enough to trust us and we'll always put their reputation above ours.
A team of 20+ that spent months building a program that runs inside your own harness, because we wanted you working, not watching.
A few things we built that I've never seen in a course before because pushing limits is fun.
Who should buy it: a developer whose company pays for training. A senior developer who already works with agents every day and wants the next level, paid from money that isn't rent. That's who we built this for.
Who shouldn't: the person Theo described. If you're early, scared of falling behind, and this would come from savings, don't. We are building a vast library of free resources: drops, skills, podcasts. The assessment is free. The Kickoff on Monday is free. Take those, stay with us we'll be shipping tons of free stuff, consider MEGA next year.
2,000+ developers are already in. It's the largest first edition we've ever run and the first global one, and I'm nervous in exactly the way Theo and Adam are: not about whether they'll come, but about whether we'll be worth it.
I think it will. Let's find out together.
And if you're not joining, wish us luck anyway ✌️
Adam wrote that he locks himself away until the job is done.
Joel wrote he was f'n nervous to pitch.
I'm the one who set the price, asked Joel and Adam if they'll do it. So let me be real too.
I'm in education for 20+ years, my whole adult and professional life. Over the years we've trained over 400 000 people, helping build the culture of value, skills, and curiosity in Poland.
In many ways education feels like giving back to the community that shaped me. The thing I learned is that the price is not where the trust is won or lost. It's won in week two, when someone realizes it was worth it, or lost in week two, when they realize it wasn't.
So here's what the $1,300 pays for
Five amazing Authors each one working on their own projects, pushing the limits of practical ai in development. @kentcdodds @techgirl1908 @johnlindquist @theo @_overment were all brave enough to trust us and we'll always put their reputation above ours.
A team of 20+ that spent months building a program that runs inside your own harness, because we wanted you working, not watching.
A few things we built that I've never seen in a course before because pushing limits is fun.
Who should buy it: a developer whose company pays for training. A senior developer who already works with agents every day and wants the next level, paid from money that isn't rent. That's who we built this for.
Who shouldn't: the person Theo described. If you're early, scared of falling behind, and this would come from savings, don't. We are building a vast library of free resources: drops, skills, podcasts. The assessment is free. The Kickoff on Monday is free. Take those, stay with us we'll be shipping tons of free stuff, consider MEGA next year.
2,000+ developers are already in. It's the largest first edition we've ever run and the first global one, and I'm nervous in exactly the way Theo and Adam are: not about whether they'll come, but about whether we'll be worth it.
I think it will. Let's find out together.
And if you're not joining, wish us luck anyway ✌️
"I trust him with my life."
I'm the guy responsible for the concept, outline and core content of the upcoming cohort.
over the past three and a half years, my courses have reached 16k+ developers and thousands of digital creators and business owners in Poland. 4.5k developers joined the last edition alone.
after that, Greg and I sat down with Joel and decided to make something together. that's how the idea of MEGA was born.
at the same time, we knew we couldn't make it happen alone. or maybe we could, but we didn't want to. so we reached out to the best people we could think of and told them about MEGA.
now, you need to know that here in Poland, people know me. they know what to expect from my projects, and many of them have been with me since the very first one.
they trust me, and I don't want to let them down.
and yet, I never know if they find enough value in my work, or if they enjoy what they get. so every single time, I lock myself away and put my whole heart into it until the job is done.
but this time there's something more. I feel responsible not only to the people who know me, but also to Theo, Angie, Kent, John, Joel, Greg, our entire team, and everyone who trusts us enough to join the first edition of MEGA.
today, I have no idea what the outcome will be. what I do know is that we're doing our best to build something we've always wanted to build. something that will inspire all of us to become even better engineers and humans... to become MEGA developers.
lastly, I agree with Theo.
don't buy this course.
get your boss to buy it.
and whether or not you join us,
wish us luck.
15
4
95
19,271
hard and scary is the way value is forged
i peddle (badass) courses for a living, and if you've followed theo for any length of time you know he's traditionally not a huge fan of "courses" in general
*i* was super f'n nervous to pitch him on the idea of doing a course
he insanely busy (like if you think you get how hard this man is locked in, you are not even close, it's more locked in than that), he's intensely focused, he definitely isn't going to pivot to course creator
BUT all of that is exactly why working on this with him is appealing in the first place
if you watch theo regularly you'll also know that he is hands down one of the best educators in the AI space, his videos are topical and "in the moment" but if you watch they are also deeply informative and educational (it's why i love them)
i'm stoked for this cohort and think we are lucky that it exists
but also, holy shit, that's not all
angie.
john.
kent.
yall.
a full month of soaking it up. lfg.
0
0
1
434