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We just made launching campaigns on the open web a lot faster. With @RealizeAds MCP & Skills, advertisers can go live with a complete campaign from scratch in under 10 minutes using the AI assistant they already use.

That’s the bar we’re setting for agentic AI on the open web.
You can now build, launch and optimize a fully functioning campaign for the open web with Realize in under 10 minutes, right from your favourite AI assistant!

Realize MCP & Skills lets you build it all, creatives included, with no bidding expertise needed. Within minutes, and withr ads can reach premium publishers like ESPN, Apple News and more.

Watch the Realize Plugin for Claude in action on ‘Adam’s Lab:’ realize.com/mcp

@AdamSingolda @taboola
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Achieving up to 15% higher pageview RPM, with Krone’s editorial team still deciding what happens on site - that’s Taboola at work for you.

Tobias Hauschild, Head of Ad Technology at @krone_at, on what a monetization partner should bring to the table 👇
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Taboola retweeted
New buyers don’t come with a data trail. Finding and winning them takes a data advantage.

With Realize, you get that advantage: first-party publisher signals that surface the high-intent audiences your existing data has never seen 🦊

Krishan Bhatia of @taboola breaks down what any’s iX3 launch, in conversation with Susanna Eiber, Head of Marketing Germany, @BMWGroup.
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Some evenings stand out for the depth of conversation they bring.

We recently convened senior leaders for an intimate Agency Advisory Board dinner to share perspectives on the future of performance and advancements across our sector.
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That’s a wrap on Intersections 2026!

A highlight of the event was our popular workshop with partners Edison Energia on how the open web helps them reach new audiences in one of the most competitive markets around.
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Taboola retweeted
It’s encouraging to see industry partners highlighting our progress in agentic AI for performance marketing.

“Taboola is super advanced in terms of MCP connectivity,” says Jarrod Martin, Chief Transformation Officer at Omnicom Media.

Put it to work and connect your AI P & Skills: realize.com/mcp
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Hello from Affiliate Grand Slam in Rome 👋

Speak with our team to explore how @RealizeAds is helping advertisers reach new audiences and drive incremental growth beyond search and social.

Come find us at Booth H2-2070 🇮🇹
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Hello Rome 🇮🇹

Meet our team at Affiliate Grand Slam, Booth H2-2070, to explore how our partners are leveraging Realize to reach new audiences and driving growth beyond search and social.
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Today, we announced our Q3 2026 results, exceeding our ex-TAC and Adjusted EBITDA guidance.

Thank you to our partners, shareholders and Team Taboola for your continued support.

Read more: investors.taboola.com
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Taboola retweeted
Winning new buyers gets harder when there’s no data on them yet.

Krishan Bhatia of @taboola breaks down how Realize helped navigate that challenge during BMW Germany’s iX3 launch, in conversation with Susanna Eiber, Head of Marketing Germany, @BMWGroup.
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An evening of thoughtful dialogue with agency leaders from UM, Kinesso, Ptarmigan, Zenith, and Digitas, centered on what lies ahead for advertisers and their partners.

Grateful for the shared insights and candid conversation set high above the Manhattan skyline 🌆
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Taboola retweeted
Meet the team behind Realize, @taboola's ad platform, at Affiliate Grand Slam Rome 2026 🇮🇹🦊

Hear from two of our experts on the AGS Stage:
📅 Nov 3, 11:00: Raoul Gutierrez Alamo, Advertising Sales Team Lead, joins the panel on ‘Beyond Native Advertising: How AI Is Reinventing Industry’ to discuss how AI is changing targeting, content and campaign management.

📅 Nov 5, 13:00: Andrew Bellach, Search Ads Director, takes the stage for ‘Search Arbitrage in 2026: Is the Model Still Built to Scale?’, covering what still works as margins tighten and how strategies are adapting around intent, AI and conversion economics.
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Curious how Realize MCP & Skills works with Claude?

Watch the full process from start to finish, right from the AI assistant you already use.
What does managing your Realize campaigns from an AI assistant like Claude actually look like? Here it is, step by step: realize.com/mcp

@taboola
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Motorola is the first smartphone maker to bring Taboola’s DeeperDive to the lockscreen, unlocking a new way for users to discover content that matters. This builds on our partnership powering personalized recommendations on select moto g devices.

Details: taboola.com/press-releases…
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Taboolars are solving the open web’s biggest challenges.

We asked them what made work on Realize ID so rewarding. Read more: taboola.com/taboola-life/r…
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When our tech team started working with open-web data at real scale, they learned how fast one person’s browsing habits change.

Mapping those touchpoints in real time, with user privacy first, is the challenge behind Realize ID.

Read more: taboola.com/taboola-life/r…
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Taboola retweeted
What happens after the click tells you *who* you actually reached 🦊

@LivguardEnergy one of India's leading energy solutions brands, used Realize ID to find audiences more likely to engage with their site.

With Realize ID, their visitors saw 16% longer sessions than paid 29% more actions per session than social traffic, compared to their other paid channels.

How they did it: realize.com/case-studies/l…

@taboola
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Taboola retweeted
Bold marketers are using AI to explore at a lower cost than ever before. Taboola’s SVP of Strategy & Corporate Marketing, Tom Inbal, broke it down from the Blue Stage at OMR 2026.
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Taboola retweeted
Meet the team behind Realize, @taboola's ad platform, at Affiliate Grand Slam Rome 2026 🇮🇹🦊

We’ll also join two sessions on the AGS Stage, Hall 2:
📅 Nov 3, 11:00 | ‘Beyond Native Advertising: How AI Is Reinventing a Multi-Billion Dollar Industry’ with Raoul Gutierrez Alamo.
📅 rbitrage in 2026: Is the Model Still Built to Scale?’ with Andrew Bellach

Find us at booth H2-2070, Hall 2, Fiera Roma, talking about incremental growth beyond search and social.
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Our Taipei R&D Center is ready to play an even bigger role in Taboola’s global AI strategy.

At the Taiwan Global Investment Forum, Ruthy Goldberg, VP R&D, joined the Minister of Economic Affairs of Taiwan on stage to exchange a Letter of Intent as we expand our Taipei R&D Center.

"Significant government recognition of Taboola’s achievements in Taiwan and stands as a major milestone in our long-term commitment to the market,” said Cathy Yang, Country Manager of Taboola Taiwan.

We’re focused on nurturing top-tier local AI talent and connecting that talent with opportunities across our global teams, working alongside the MOEA as Taiwan drives digital and technological innovation forward.
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