Some of the coolest facts about this:
Logan Paul was one of the fastest YouTubers to reach 10M subscribers, doing it in just 11 months
MrBeast took nearly 7 years to hit 10M. Imagine if he had quit!
Ronaldo hit 10M subscribers in just 11 HOURS lol
Logan Paul was one of the fastest YouTubers to reach 10M subscribers, doing it in just 11 months
MrBeast took nearly 7 years to hit 10M. Imagine if he had quit!
Ronaldo hit 10M subscribers in just 11 HOURS lol
6
3
583
67,579
The best YouTube thumbnails don’t reinvent the wheel
They take what already works and make it better
Inspiration fuels innovation
They take what already works and make it better
Inspiration fuels innovation
5
3
125
8,124
Everyone overcomplicates YouTube:
1 - Get really good at making one type of video
2 - Master your titles and thumbnails
3 - Once you’ve figured out what works, start experimenting with other formats
The biggest mistake creators make is trying to do too much at once
1 - Get really good at making one type of video
2 - Master your titles and thumbnails
3 - Once you’ve figured out what works, start experimenting with other formats
The biggest mistake creators make is trying to do too much at once
3
0
36
1,928
MrBeast publicly launched his banking app Step in his newest video
New users get $5 from Jimmy after making their first purchase
New users get $5 from Jimmy after making their first purchase
8
5
248
41,465
It’s becoming clear how Jimmy plans to integrate his banking app into his content
In today’s video, he paid out $350K in prize money directly through Step
I imagine future giveaways and challenges will be increasingly integrated into the app
In today’s video, he paid out $350K in prize money directly through Step
I imagine future giveaways and challenges will be increasingly integrated into the app
1
0
25
4,824
New record for us: 40 million views in 1 week 🤯
Every upload is another chance to change your life. Don’t stop creating.
Every upload is another chance to change your life. Don’t stop creating.
16
2
110
2,801
What 1 million views is worth:
Instagram: $0
X: $10
TikTok: $25
Snapchat: $100
YouTube Shorts: $200
Facebook: $500
YouTube Longform: $4,000
Not all views are created equal
Instagram: $0
X: $10
TikTok: $25
Snapchat: $100
YouTube Shorts: $200
Facebook: $500
YouTube Longform: $4,000
Not all views are created equal
53
68
1,140
116,356
Note: These are broad estimates based on my own experience across these platforms. RPMs can vary a ton depending on niche, audience, country, watch time, etc
But the point stands: not all views are worth the same!
But the point stands: not all views are worth the same!
0
0
0
645
Don't overthink your YouTube packaging:
The simplest idea is often the best one.
Your only job is to get someone to click!
The simplest idea is often the best one.
Your only job is to get someone to click!
7
0
31
1,532
Prediction: "YouTube Channel Manager" will be a standard role at every major brand within a few years
Not investing in YouTube will eventually feel like not investing in social media
Not investing in YouTube will eventually feel like not investing in social media
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13
284
15,277
I love when creators find random little ways to make their videos stand out
A+ work
A+ work
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54
15,207
527,610
I’ve spent 5 years building a 45M+ subscriber YouTube channel
Follow @zachblank for everything I’ve learned along the way
Follow @zachblank for everything I’ve learned along the way
1
0
2
144
5 years ago I reached out to my favorite creator asking for a job
I had 0 experience in YouTube or social media
Today, we’ve built the world’s largest food channel with 45M+ subscribers
Crazy what can happen when you shoot your shot!
I had 0 experience in YouTube or social media
Today, we’ve built the world’s largest food channel with 45M+ subscribers
Crazy what can happen when you shoot your shot!
10
1
53
1,867
The impossible triangle for every YouTuber:
> quality + consistency = no life
> consistency + life = low quality
> quality + life = no consistency
> quality + consistency = no life
> consistency + life = low quality
> quality + life = no consistency
3
0
16
526
Video length is basically a third YouTube hook
Title, thumbnail, runtime
If a video is unusually short or insanely long, sometimes you want to click just to see why
Title, thumbnail, runtime
If a video is unusually short or insanely long, sometimes you want to click just to see why
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1
33
1,338
This is honestly one of the best YouTube titles I've seen in a while - I clicked instantly
Everyone obsesses over unique thumbnails, but there’s something insanely powerful about a title that feels completely new
Everyone obsesses over unique thumbnails, but there’s something insanely powerful about a title that feels completely new
4
0
21
1,183
Become known for one thing first
Once people care about you, you can earn the right to expand beyond it
Once people care about you, you can earn the right to expand beyond it
0
0
1
81
If a channel averages 1M views and one video gets 10M, that’s an outlier
It’s the audience telling you that something about that idea worked unusually well
It’s the audience telling you that something about that idea worked unusually well
1
0
2
333