"Schrödinger's Analytics Paradox" .
Data remains in a perpetual quantum state, neither definitively right nor wrong, until the analyst brings it into focus.

15 monts later I've wrote a new post ...

Google Consent Mode Internals: Consent Decision Chain and the gcd String

thyngster.com/google-consent…

GTM default snippet has moved to use GTAG commands

If you want to use a custom dataLayer name, you must specify it using the &l parameter and update the gtag wrapper accordingly to reference the custom data layer name.

Microsoft Clarity Debugging Support coming to Analytics Debugger :)

youtube.com/watch?v=cqV4oq…

Hola @la_Mutua ,

Ni estoy en San Sebastián, ni esa matrícula es de mi coche... Me lo explicáis?

6 persona que me manda a otro lado. Poca vergüenza.

7!!!

😎

Hey @tealium users, I've something to say...

youtube.com/watch?v=PXn0qx…

We're live!

Love @LinkedIn metrics accuracy

🚀 New: Data Attributes Inspector is coming to Analytics Debugger for Apps!

✨ Live inspection
🌳 Nested DOM elements support
📄 Exportable reports for IT/DEV teams :)
Check it out! 👀

youtube.com/watch?v=kXGeNF…

Almost 4am, wondering why the fuck I keep giving away hours of work for free to an audience that barely gives a shit.

Since I launched the first cheatsheet in 2022,I've been quietly collecting, reverse-engineering,and documenting the meaning of Google Pixels params

Four years of digging into tracking requests,and connecting the dots

Its time to clean things up and make this knowledge public 👀

🚀 Introducing DataLayerDB! 🐤

✅ Save any dataLayer push or state
✅ Replay saved pushes on demand
✅ Test tags without repeating the same actions
✅ Save time and simplify your debugging workflow

One purchase. One saved push.Replay it anytime. Anywhere
youtube.com/watch?v=U5H1Yu…

ICYMI

New consent debugger coming to Analytics Debugger.

Debugging consent frameworks and CMPs has never been easier or more convenient! :)

youtube.com/watch?v=s5cdpY…