DV now measures viewability and IVT across additional LinkedIn feed Sponsored Content formats, including: Single Image, Carousel, Event, Document, Thought Leader, Click-to-message and Article and Newsletter ads.
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DV has launched attribution measurement for ChatGPT Ads, helping advertisers understand its contribution to outcomes and return on ad spend alongside their other marketing touchpoints. We’re also working with @OpenAI on a brand risk and suitability evaluation pilot designed to ontext at scale and in real time while protecting user privacy. hubs.la/Q04z5jBS0
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🇬🇧 AI slop content spreads at a pace no human can keep up with. With nuanced solutions that evaluate GenAI content at the same pace it grows, EMEA brands can protect their campaigns while disincentivizing low quality content. hubs.la/Q04xZlzF0
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Introducing Ask Neura: DV's new conversational AI experience built into DV Pinnacle®. Ask Neura helps advertisers explore media quality data, surface insights they didn't know to look for, understand what's driving performance shifts, and act on clear recommendations, all in one .co/odj4RMAz4k
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Advertising alongside news helps marketers get more from their media investment, a new analysis by DV’s News Accelerator™ reveals, enabling them to achieve their campaign goals while improving efficiency. Read what participating publishers including Euronews, Mail Metro Media, he Guardian and The Telegraph have to say about the power of advertising in professional news environments: hubs.la/Q04vqJ480
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We are excited to share that @nielsen plans to acquire DoubleVerify, advancing our product leadership in powering media effectiveness everywhere. More Info & Disclaimer here: hubs.la/Q04sbqFx0
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DV advertisers can now verify brand suitability and measure viewability on TikTok Pangle across all available markets, gaining independent, third-party verification for mobile app inventory purchased through TikTok Ads Manager.
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Streaming TV doesn't need linear reporting.
It needs streaming-native intelligence.
That's why DV Authentic Streaming TV™ goes beyond program names and ratings with advanced content-level insights, custom relevance scores, and attention metrics that help advertisers understand ign performance. hubs.la/Q04ngGt60
It needs streaming-native intelligence.
That's why DV Authentic Streaming TV™ goes beyond program names and ratings with advanced content-level insights, custom relevance scores, and attention metrics that help advertisers understand ign performance. hubs.la/Q04ngGt60
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DV advertisers can now measure fraud/IVT and viewability on Spotify display ads purchased through Spotify Ads Manager—expanding coverage across @SpotifyAds inventory placements.
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The cost efficiency/media quality tradeoff is over! We’ve expanded DV Authentic AdVantage™ to Meta and TikTok, bringing advertisers the pre-bid protection, AI-powered optimization and independent measurement they want and need. Learn more: hubs.la/Q04lZLn10
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Agentic advertising starts here. Introducing DV Neura™, the cognitive engine that powers intelligence and automation throughout DV’s Media AdVantage Platform, DV MAP™.
With open agentic protocols and specialized agents, DV Neura is designed to provide frictionless access to erformance data, helping advertisers move quickly from insight to action.
Read the announcement: hubs.la/Q04lDCgl0
With open agentic protocols and specialized agents, DV Neura is designed to provide frictionless access to erformance data, helping advertisers move quickly from insight to action.
Read the announcement: hubs.la/Q04lDCgl0
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DV brand suitability and viewability are now available in TikTok’s upgraded campaign experience for Brand and Smart+ Traffic objectives, and in TikTok Lite in the U.S.
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📣 DV advertisers can soon measure brand suitability on YouTube Audio Ads campaigns, gaining comprehensive coverage across all YouTube Audio buying channels. doubleverify.com/company/newsro…
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📣 DV advertisers can now measure IVT, viewability, brand suitability and intended geography across the LinkedIn Audience Network spanning formats and devices. Learn more: doubleverify.com/company/newsro…
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Smarter brand suitability at the speed of social. DV Content Lens gives you visibility into — and control over — the content surrounding your ads, so you can move fast while safeguarding consumer trust.
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You’ve been to upfronts. Now, set up your streaming TV campaigns for success. Our 2026 Upfronts and NewFronts Guide is here to help inform your negotiations. Download your free copy now: hubs.la/Q04h2mtj0
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📣 DV advertisers can now proactively avoid unsuitable content on Threads feed from Meta with DV’s pre-screen controls coverage. Learn more: hubs.ly/Q04g-6gh0
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DV advertisers can now evaluate up to five adjacent content tiles per impression, enabling more comprehensive suitability reporting across @SnapForBusiness inventory.
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Headed to Cannes? The DV Yacht is dropping anchor to host big conversations on AI, social and streaming TV, plus happy hours and dancing in-between. RSVP or request a meeting: hubs.ly/Q04f8n2J0
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We’re proud to be the first measurement provider to achieve this milestone, reinforcing DV’s commitment to delivering the highest standards of accuracy and transparency. Read our full press release, including a list of all our renewed and extended MRC accreditations: buff.ly/CZrg3Wy
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Stop your ads from funding AI slop videos, with DV’s AI SlopStopper™ for Social. Read about the full product release: buff.ly/JOE67vE
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OpenAI's aggressive revenue goal is a sure sign that conversational AI ads will scale quickly, and at premium CPMs, they'd better perform. But the hyper-personalized, real-time format presents unique measurement challenges, DV CEO Mark Zagorski writes in @Adweek. Read the full g4eFt4L
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Cannes Lions is on the horizon! We’re preparing the DV Yacht for a week of lively discussions, legendary events and one-on-one conversations with DV’s executive team. To learn more or request a meeting: buff.ly/YpksDpK
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Advertisers pour billions into streaming TV, but transparency still lags. DV Authentic Streaming TV™ combines media quality verification and program-level insights with AI-powered optimization to deliver stronger accountability and outcomes. Learn more: buff.ly/wGDMf4k
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To our clients and partners: You motivate us and inspire us every day. We're grateful for your partnership and wish you happiness and success in 2026.
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DV Authentic Attention® on TikTok debuts as the first badged TikTok Marketing Partner offering, delivering impression-level attention insights on the platform.
What does it mean for advertisers? Read on: buff.ly/ECn4wbp
What does it mean for advertisers? Read on: buff.ly/ECn4wbp
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With 20+ years of experience leading commercial teams at TikTok, Yahoo, Verizon Media and Microsoft, Stuart is the right leader to accelerate growth and fortify client relationships in EMEA. Read the full release: buff.ly/fOIOzy6
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DV is expanding measurement on Snapchat! Advertisers can already measure Shows and Publisher Stories, and soon they’ll have IVT and viewability measurement for Sponsored Snaps—bringing even more transparency and confidence to their investments. Learn more: buff.ly/JCeq8p0
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Gain control in programmatic streaming TV. Verified Streaming TV™ & “Do Not Air” Automation keep impressions on the TV-like inventory advertisers want. Plus, we are leveraging @IMDb data to power next-gen contextual insight: buff.ly/2ckfZYq
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DV Fraud Lab and @Roku have worked together to shut down some of the largest fraud operations and reduced invalid traffic (IVT) at scale. Since 2023, this partnership has helped avoid billions of fraudulent ad requests imitating Roku device traffic across the streaming ecosystem: buff.ly/59Zvzpc
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Loading: DV at #CES2026...
Our C-suite and executive team is returning to @CES January 6-9 at ARIA Resort & Casino. Come to our suite for private meetings with leadership. We're bringing bites, beverages, and killer swag! Not all business, but all value 🎯buff.ly/A3zn070
Our C-suite and executive team is returning to @CES January 6-9 at ARIA Resort & Casino. Come to our suite for private meetings with leadership. We're bringing bites, beverages, and killer swag! Not all business, but all value 🎯buff.ly/A3zn070
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We're raising the bar for brand suitability on TikTok.
With DV’s AI-powered Profile Feed exclusion controls and post-bid measurement on Pangle, advertisers get greater efficiency and transparency.
More on the blog: buff.ly/Xkzkg5P
With DV’s AI-powered Profile Feed exclusion controls and post-bid measurement on Pangle, advertisers get greater efficiency and transparency.
More on the blog: buff.ly/Xkzkg5P
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The DV Media AdVantage Platform is a must-have for our advertisers and partners. Thank you for contributing to DV's growth! We're happy to have made @TIME and @StatistaCharts' list.
Read more: buff.ly/9IaG9hX
Read more: buff.ly/9IaG9hX
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DV is excited to be an early launch partner in @IndexExchange's new Data Vendor Ecosystem!
We're proud to be a part of this initiative that enables DV’s industry-leading data segments on the sell side. More about our capabilities at doubleverify.com
We're proud to be a part of this initiative that enables DV’s industry-leading data segments on the sell side. More about our capabilities at doubleverify.com
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As of today, advertisers can unlock DV measurement for Audience ads on the Microsoft Advertising Platform with just one click! Learn more: buff.ly/Mbg2Gmx
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Join DV CEO Mark Zagorski on October 7th from 11:40am-12:10pm at @advertisingweek NY for a powerful session on how to reclaim control in today’s chaotic ad ecosystem with DV's Media AdVantage Platform.
Register here: buff.ly/2aUF8Fj
Register here: buff.ly/2aUF8Fj
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Thrilled to share: DV Rockerbox is again named a Leader in Analytics & Measurement in Snowflake’s 2026 Marketing Data Stack Report — our 3rd year running! Thanks to our clients & partners for trusting us to deliver game-changing insights.
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It still felt like a beautiful New York summer night at DV’s Happy Hour with Cadent in Midtown. Thank you to all the talented and energetic professionals in our programmatic community who joined us!
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Ready for one last New York event before the Q4 rush? Join DV for an exclusive happy hour for our community at the historic Knickerbocker Hotel. No agendas or workshops. Just a night of rooftop refreshments, relaxation and connections.
RSVP Here: buff.ly/b7qL7FT
RSVP Here: buff.ly/b7qL7FT
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AI-powered ad fraud is surging. The DV Fraud Lab flagged a massive spike in malicious apps on app stores — nearly 3x more than ever before.
Read more: buff.ly/5Tqg1HV
Read more: buff.ly/5Tqg1HV
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Last week, DV’s Conrad Tallariti, Managing Director for APAC, spoke with @ChannelNewsAsia in an interview about ‘AI slop websites’. He spotlighted the ways AI mimics credible websites, deceives users, and attracts clicks and engagement.
Read it here: buff.ly/JCdEnWr
Read it here: buff.ly/JCdEnWr
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Act locally, think globally; this is how we position ourselves as a global company.
CMO Dan Slivjanovski shares in a recent blog how as a global company with over 21 offices around the world, DV balances cultural nuance with brand consistency.
Read more: buff.ly/173dXzJ
CMO Dan Slivjanovski shares in a recent blog how as a global company with over 21 offices around the world, DV balances cultural nuance with brand consistency.
Read more: buff.ly/173dXzJ
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AI-generated content is reshaping the digital media landscape — and not always for the better.
In @AdNews, DV’s Conrad Tallariti, SVP and Managing Director, APAC, shares how advertisers can address the growing challenge.
Read the full article at: buff.ly/xI18Gf7
In @AdNews, DV’s Conrad Tallariti, SVP and Managing Director, APAC, shares how advertisers can address the growing challenge.
Read the full article at: buff.ly/xI18Gf7
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Join our annual pre-DMEXCO happy hour on September 16, the perfect way to ease into the week. Relax, mingle, and connect with industry peers before the big event kicks off with a cocktail (or two!) at our exclusive catered reception!
Register here: buff.ly/1PLIZ2S
Register here: buff.ly/1PLIZ2S
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As APAC audiences flock to streaming channels for their daily entertainment, what should advertisers look out for? Find out from DV’s Jemeema Ramnath, who also sits on IAB Southeast Asia/India’s CTV/OTT Council, as she shares more on WARC.
Thank you, Rica Facundo, for the te to this! Read it here: buff.ly/4KZ0P5E
Thank you, Rica Facundo, for the te to this! Read it here: buff.ly/4KZ0P5E
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