Check out February's "Essential Design Update".

In this issue:
• Giving HVAC a second wind
• Lab-cultivated fish
• The trading desk of the future
• Innovating for the Norwegian Ski Federation
• We're hiring!

Read it online here: bit.ly/3pehhb1

#design #innovation
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Fluid buildup in the chest can cause discomfort for terminally ill patients. And yet the technology to remove this fluid hasn't changed in decades.

Essential helped Bearpac Medical design a handheld, single patient #meddevice that solves this problem. >> bit.ly/3oGOo7c
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We were stoked to see Guide Beauty featured in BuzzFeed. They highlight how the innovative makeup brand has enabled one woman to do her own makeup for the first time in 20+ years! >> bit.ly/3B7gyvt #universaldesign #designforall
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Do the acronyms #UX #UI #CX #IA and #UXD lite you up? 🔥🔥

Great. Because we have just the place for you.

@_Essential is looking for #UXDesigners to join our team and help us tackle complex innovation problems. Learn More >> bit.ly/3DKlk3E #UXDesign
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Do acronyms like #CMF #CNC #BOM #CAD and #PCB fire you up? 🔥

Great. Because we have just the place for you.

@_Essential is looking for #Designers to join our team and help us tackle complex innovation problems. Learn More >> bit.ly/30mBhPf #IndustrialDesign
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Do acronyms like #CMF #CNC #BOM #CAD and #PCB fire you up? 🔥

Great. Because we have just the place for you.

@_Essential is looking for #Designers to join our team and help us tackle complex innovation problems. Learn More >> bit.ly/3FMkQfr #IndustrialDesign
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We are thrilled to announced that our design work with food data startup TeakOrigin has been honored by #FCDesignAwards as a finalist in General Excellence.

TeakOrigin's nutritional intelligence #technology is changing what we know about food. >> bit.ly/2WphOMa
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It's a great time to be at Essential Design - John Edson just joined the PA Consulting family! The renowned expert will lead PA's US #design and #engineering teams, including those who joined from Astro Studios, Cooper Perkins, and us at Essential. bit.ly/3yCt4SE
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Take a different look at the olympics, and dive through these behind-the-scenes stories of design and innovation at #Tokyo2020. >> bit.ly/3ybT7Qp #design #innovation
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How would you redesign the rowing machine? The CEO and founder of Hydrow, Bruce Smith, talks with Scott Kirsner about his vision and the team he put together to make it happen. Take a look: bit.ly/3mcdavt #Innovation #SportsInnovation
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We've teamed up with WIRED to show how ingenuity unlocks life-changing technology. Learn from the innovations currently transforming healthcare by following the series on the PA WIRED Hub >> bit.ly/3ep5OQw #HealthcareInnovation
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"Design as a Competitive Advantage," explores how organizations leverage #design to achieve #innovation wins. Take a look at this new thinking developed in partnership with Innovation Leader and our PA Consulting brand family. >> bit.ly/3Baw6Qk
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As part of @PA_Consulting we're excited to share this brand new hub on #Sustainability and #ClimateChange. Explore our innovation stories, download our sustainability toolkit, and read our latest thinking. >> bit.ly/2TjvnLS
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Our PA team just unveiled CASI, a ground-breaking predictive tool, in an exclusive special session with Unilever at #CGFSummit. See how Unilever uses it to predict the spread of COVID-19. Access the session recording >> bit.ly/3wXSfin The Consumer Goods Forum
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WE'RE HIRING! - Essential Design is growing quickly, and we have current openings in our Boston studio across #BrandStrategy, #IndustrialDesign, #MechanicalEngineering, and #UserExperience. Visit our Careers Page to see open roles on our team. >> bit.ly/3fSgOpD
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Our #innovation, #design and #development teams track trends across the industries in which we work. Here's the latest list of stories you might find as interesting as we did. Check out the May 2021 issue of Essential Insight & Inspiration >> bit.ly/3bZEaZf
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We're excited to announced that our team at Essential has been awarded two iF Design Awards for our work with food data company TeakOrigin, and universally-designed cosmetics brand Guide Beauty. Learn more >> bit.ly/2QezmHM

#iFDesignAward2021 #design
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We're excited to announced that our team at Essential has been awarded two iF Design Awards for our work with food data company TeakOrigin, and universally-designed cosmetics brand Guide Beauty. Learn more >> bit.ly/33IxVom

#iFDesignAward2021 #design
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2020 was challenging in many ways. Yet human #ingenuity thrived in crisis.

As part of @PA_Consulting, we invite you to explore this annual review & see how we helped our clients seize opportunities to build a positive human future. >> bit.ly/3nGqcQQ

#innovation #design
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ICYMI: Here’s what the Essential Design team has been reading for the month of April. The most innovative stories across healthcare, technology, sustainability, culture, business and more.

>> Find it here: bit.ly/3aGCJy6

#design #innovation #business
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This is music to our ears: @motutech just debuted their latest recording masterpiece.

Our team is happy to have helped #design & engineer the UltraLite-mk5 - the next generation audio interface platform of MOTU's industry leading #technology

Learn more: bit.ly/3au8afe
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As Part of PA Consulting, we've teamed up with WIRED to discover how ingenuity can deliver life-changing technologies. Check out our hub to follow the series & read the first article on delivering technology at pace >> bit.ly/3ubr025
#PowerOfIngenuity #Innovation
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Here’s What We're Reading: The best #design, #innovation and #business stories from around the web for the month of March. >> bit.ly/3fiptTK
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Check out the #EssentialDesignUpdate for March 2021. In this issue: Jacobs Invests in PA; Inclusion in Technology; Expanding Service Design Expertise; Partner Recognition; New Team Members. >> bit.ly/3la5jw5
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Throughout the ever-evolving context of #COVID19, our #InnovationStrategy experts have continued to make incredible insights through remote research practices. Here are 10 guidelines for in-context #DesignResearch in a time of separation. >> bit.ly/3kKlboE
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A call center of only 50 operators urgently needed to contact over 50,000 vulnerable people at home during the COVID-19 pandemic. In just 7 days, PA experts designed and launched a Wellbeing Automated Call Service (WACS) that enabled them to do this. >> bit.ly/2ZJqawg
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We saw the stress the pandemic put on supermarkets, and we’re seeing it again as Texans endure extreme weather outages. Let’s revisit how supermarkets creatively responded to Covid19, and consider how this might apply to preparedness for other crises. >> bit.ly/3bho5gz
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Check out the #EssentialDesignUpdate for February 2021. In this issue: Designing Smarter Healthcare; Understanding Food Data; Lab-grown Salmon; Meet Evan; and the Circular Business Design Guide. >> bit.ly/2ZemtON
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Meet Evan Hutker, Principal Designer on @_Essential's #IndustrialDesign team. We talked to Evan about his most memorable innovation project, how 2020 influenced his design toolkit, and why disposable drink bottles really drive him crazy. >> bit.ly/3jy6xAp
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Now's the time to redesign the US #healthcare system to allow for a more collaborative process that empowers patients, improves health outcomes & reduces financial burden. Bill Hartman, @_Essential's Head of #InnovationStrategy, writes in @design_museum >> bit.ly/36KLe9M
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The TeakOrigin Guide is giving never-before-seen insight into the food we buy. We're happy to share that our #UX work on the platform made the final round of the #iFDesignAward 2021. >> Explore the Guide and compare the produce at your favorite groceries: bit.ly/3aqVjJZ.
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We're excited to announce that our design work with innovative makeup brand Guide Beauty has made the final round of the #iFDesignAward 2021. >> Read the story behind the novel design here: bit.ly/3amQAZH
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ICYMI: Check out the #EssentialDesignUpdate for Dec 2020. We're closing out the year with a new investor, hospital trials for new air decontamination tech, more colleagues, and rising media recognition for some of our most innovative designs of the year. bit.ly/2KVJORp
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Meet Julianna Miller, a Principal #Designer whose work is making headlines. We talked about the new tech our team is using while WFH, where she finds inspiration, and why her work on innovative makeup brand Guide Beauty is one of her proudest achievements. bit.ly/2SIoHD2
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We're excited to announce that our work with Guide Beauty was a finalist in Fast Company’s 2020 Innovation by Design Awards in the #Fashion & #Beauty, General Excellence, and #Packaging categories. Check it out here: bit.ly/36mUKR0 #FCDesignAwards
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ICYMI: Check out September's "Essential Design Update". Find business and innovation highlights from us and our partners, and see what we're reading in the world of design.

Read it online here: bit.ly/3mAiQ0m

#design #innovation
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Inspired by the founder’s challenges with early-onset Parkinson's Disease, Guide Beauty set out to create a new approach to makeup application. We partnered with them to reimagine makeup and how we apply it. Learn more >> bit.ly/2XSmFmC #cpg #universaldesign
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Fitness equipment is hard to come by these days. But our friends at @thebrrrn are filling the void with “Brrrn At-Home”, a new in-home fitness solution. Use code ESSENTIAL100 for $100 off the board and ESSENTIAL60 for 60 free days on the subscription. #ConnectedFitness
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In case you missed it: check out this month's Essential Design Update. Find business and innovation highlights from us and our partners, and see what we're reading in the world of design: bit.ly/3hpLiP2 #design #innovation
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Our colleagues at PA Consulting helped Stuffstr, a #retail startup that collects, recycles, refurbishes and resells used clothing, develop the back-end systems it needed to grow its business and operations. >> bit.ly/30bJJxe #CircularEconomy
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What happens when #Design meets #Diversity?

We've curated content that explores issues at the center of #BlackLivesMatter & #Pride through the lens of design, business, and innovation.

Take a look, get inspired, and let us know what you think: bit.ly/3g7lq9Z
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At Essential, we know that #BlackLivesMatter.

We also know that we - as a company, as members of the #design community, and as human beings - have a lot of work ahead to ensure that our world reflects this.

Read our commitments with PA Consulting here: bit.ly/31hMaQP
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In an online @MITX panel, #Boston tech leaders discussed how shifts in behavior from #COVID19 are surfacing new business opportunities. Attendees followed the conversation in virtual #DesignThinking workshops lead by experts from Essential and others. bit.ly/2Aldmmg
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From the lab to the living room, @teakorigin shows that home quarantine doesn’t mean the science has to stop. See how they’ve adapted to #StayAtHome with Lab@Home, measuring how home storage affects nutrition degradation over time. bit.ly/2VzHyRx
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Design Museum Magazine is a new publication giving access to design inspiration from world-renowned creative problem solvers. Back the Kickstarter campaign to subscribe and get other perks for your support. Visit bit.ly/2HQw2uH // #Design #DesignImpact @designmuseumbos
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GUIDE BEAUTY is reimagining makeup and how we apply it.

Universally designed tools GUIDE your hand to effortless application, with luxurious, clean formulas.

Congrats for a successful launch in Shape magazine! More at bit.ly/2PcPuWL

#accessiblebeauty #univeraldesign
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Our team is thrilled to win the iF Design Award 2020 for our work with @Hydrow, the Live Outdoor Reality(TM) leader in the quickly growing connected fitness market. Learn more about our work here: bit.ly/39twsTF / #ifdesignaward #connectedfitness #design #productdesign
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Miss our latest newsletter? Read the Essential Design Update here: bit.ly/37moCJY. What's inside: Robots fighting Coronavirus, Retail Automation & Transformation, Innovation at WEF 2020, Meet Ali & Aniket, What We're Reading / #innovation #design #news
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Our colleagues at @PA_Consulting helped Naviair, the independent public organization that controls the Danish airspace, explore what it would take to build out a country-wide infrastructure for the drone industry. Read more >>bit.ly/316Rlkk
#PowerofIngenuity #drones
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Our colleagues are at #Davos this week for #wef30! They’ll be discussing how ingenuity can inspire sustainable and innovative growth. Follow @PA_Consulting get in on the conversation. #PowerOfIngenuity #Sustainability bit.ly/37jy0it
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How can we foster #collaboration and #innovation through our environment, tools, and behavior? Here are three important ideas from @_Essential Engineer Katja Lierhaus. bit.ly/37Sp3fE #WorkplaceInnovation
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Meet Roy Hirshland, CEO of @T3Advisors, a forward-thinking #RealEstate company prioritizing culture and innovation. Roy spoke with @_Essential's @davidknies about #DesignThinking, and how T3 uses it to help businesses grow and innovate. bit.ly/37Eo8zt #WorkplaceDesign
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Why are organizations struggling to experiment? Alex Wright, digital expert at PA Consulting, says there are two things that make it hard to experiment. Download this digital report to find out more >> bit.ly/2XO9ZMo #TransformingForTomorrow
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Starting an innovation program? Check out the latest edition of @InnoLead's #Pointers, where strategic leaders share their expert advice. Read through for a special look at Essential’s design work with Woodford Reserve. Get it here: bit.ly/2OaLeqs
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Join Mark Lancelott, @PA_Consulting's global lead for #Sustainability and the #CircularEconomy, at Innovation Roundtable in Copenhagen and discover why sustainability is a major commercial opportunity for those willing to lead. // 5 Nov // Learn more: bit.ly/34zwW8e
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Next week, @_Essential's @davidknies will speak at @DigiOnboarding's #FinancialServices Engagement Forum 11/13 in Boston. He'll join area #fintech leaders to discuss best practices in market engagement, differentiation & strategic innovation. Learn more bit.ly/2NEfNUa
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