Here's our manifesto we shared with all of our LPs in Q3

Akin entertainment, sports & media senior counsel Randall Boe appears on the @ProfluenceCo podcast to discuss the forces reshaping the sports industry, from increased private investment and shifts in college sports economics to the evolving media rights landscape and growth of emerof Randall's insights: community.profluence.com/podcast/355-ra…

#SportsLaw #SportsBusiness #PrivateEquity

The Offline Economy is where the next great companies will be built.

Read the full manifesto here 👇
petcashpost.com/p/the-offline-…

The Consumer-fication of Sports is a BIG trend!

Two things are happening simultaneously:
1️⃣ Amateur level - elite competition moving to mass participation.
2️⃣ Pro level - pure competition moving toward mass entertainment.

Full article here: petcashpost.com/p/the-consumer…

We helped start & fund the @peakconf two years ago and the initial speaker lineup is legit.

2,000+ attendees expected.

Was hard to get it off the ground but turning into a good biz/investment.

We invest up to $4M in early-stage companies building across:
- Sports
- Media & entertainment
- Human performance
- Experiences & lifestyle
DMs / email are always open

When we invested in Aurora saw a massive gap in fulfilling the needs of HNWs (and particularly athletes).

Cool to see @kylekuzma get involved!

"𝐅𝐨𝐨𝐭𝐛𝐚𝐥𝐥 𝐓𝐞𝐜𝐡 (𝐚𝐧𝐝 𝐭𝐡𝐞 𝐟𝐮𝐭𝐮𝐫𝐞 𝐨𝐟 𝐭𝐡𝐞 𝐬𝐩𝐨𝐫𝐭)"

Check out our new report here: 👇
petcashpost.com/p/football-tec…

In NYC next week (Sept 22-25).

Speaking at this family office event below.

Looking forward to seeing some of you there!

The TikTok-ification of Sports.

It's taking over! From the NFL to newly formed emerging leagues.

Read the full piece: ⤵️
petcashpost.com/p/the-tiktok-i…

The 3 major trends in fitness with IRONMAN's CEO, Scott DeRue.

IRONMAN is the LARGEST organizer of participation sports worldwide; this year, they'll host over 260 events in 50+ countries.

You probably know them from triathlons, but they also have running and cycling events.
e Ironman logo is one of the MOST tattooed items in the world.
• In Sydney, they hosted the world's largest road-running race (90,000+ participants).

In the full podcast, we break down:
❶ All of Ironman's revenue streams
❷ Building community in event-focused businesses
❸ Evolution of fitness sports and where it's headed next

Check it out here: community.profluence.com/podcast/336-sc…

@IRONMANtri @scottderue @ProfluenceCo

The Sideline Economy (And Why It’s Bigger Than You Think), by @AndrewPetcash open.substack.com/pub/petcashpos…

From scaling Teamworks globally to leading with purpose, Teamworks Co-Founder Mitch Heath shares lessons on growth, product strategy, and innovation in sports tech.

Tune in👇
🎧 Spotfiy: open.spotify.com/episode/1jMUqU…
🎧 Profluence: profluence.com/podcast/288-mi…

The PEAK Startup World Cup is almost here – and it’s time to meet the judges shaping the next wave of SportsTech.

Judges:
🔥 Scott Garber @ProfluenceCo
🔥 Jenna Kurath @ComcastSport
🔥 Jeff Hintz @sportstechhq
🔥 Geoffrey Cheng @Boomtown

Really proud of what we've built from scratch:
• 34,000 newsletter subs
• 1,100 association members
• 150,000 social media followers
• investments into 16 early-stage companies
• events w/ hundreds of members across the world
• 270 podcasts (w/ thousands of flattered to see the copycat models that have continued to emerge, as it further validates what we're doing at @ProfluenceCo.

It's how I know we're truly shaping the future of sports...

Let's keep building! 🚀

Exploring the mechanics of private equity in youth sports...

Today's guest is Jake Deane, Co-Founder of True Lacrosse (@truelacrossehq)

They are one of the largest operators in the space and recently did a deal with a PE firm, TZP.

Good snippet clip here 👇

𝐘𝐨𝐮’𝐥𝐥 𝐞𝐧𝐣𝐨𝐲 𝐭𝐡𝐢𝐬 𝐞𝐩𝐢𝐬𝐨𝐝𝐞 𝐚𝐬 𝐰𝐞 𝐝𝐢𝐬𝐜𝐮s𝐬: 🎙

1️⃣ Scaling youth clubs
2️⃣ Expanding into new sports/regions
3️⃣ Common EBITDA multiples & PE in the space

Check out the full episode here:
profluence.com/podcast/jake-d…

Unrivaled 3x3 women's basketball is now valued at $340M following their Series B raise.

The breakout sports league:
• Offers players equity
• Highest avg. salary in women’s sports

New investors include - Trae Young, Alex Morgan, Serena Williams, Franz Wagner, & Bessemer VP

Roughly ~40 companies...

That's how many sports-focused brands are available to trade on the stock market.

However, we'll likely see more Sports IPOs soon:

Key questions:

👉 Will more sports franchises IPO?
👉 What is considered a public sports company?
👉 Could PE-backed sports tech firms (Hudl, Teamworks, Fanatics, Strava) hit the public markets soon?

Check out the full breakdown here:
petcashpost.com/p/public-sport…