stop gambling

start testing
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We looked at BFCM 2025 across 853 brands running Intelligems.

There's a point where discounting deeper stops doing anything for you, and it sits lower than you'd expect.

The brands who shaved just a little off did worst of all. Weaker than the ones who went deep, and weaker their price.

The tricky part is that revenue goes up either way, so the discount always looks like it worked. The depth you didn't need to give away never shows up on the dashboard.

Which is how the same number gets picked every year.

That's what our live workshop on September 10 is about.

@CarlaPennKahn from ProfitPeak brings her data on discount depth. @catrugo gets into how you'd find your own ceiling before November, and whether it's even worth testing during peak at all.

Register to join us live and get the replay 👇

intelligems.io/webinars/how-d…
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one bland, non-converting checkout

vs.

personalized checkouts for different audience groups
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Effective immediately, Intelligems will no longer allow you to set up to five test groups in a test.

Out of respect for Jayden Daniels, you are now only allowed up to four groups.

Thank you for your understanding
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stat sig who?
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"conversion rate is everything"
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"who the hell tested removing a checkout button?"
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"It's only after we've lost repeatedly to the control group that we are free to do anything"
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"profit per visitor rose by .1%"
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"The data suggests we should test adding a free rawhide to every order over $35"
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working with Intelligems AI Layer to uncover testing opportunities, build experiments faster, and understand what actually worked
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me & claude talking about the results from my last test

(it was an absolute banger)

(connect your AI to our MCP)
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no testing strategy?

we got you covered

Intelligems AI layer scans your store, identifies the highest-value opportunities, and ranks them by estimated profit impact

every recommendation unique to your store
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"ok so we raised our conversion rate but what about profitability, have you calculated that yet?"
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killing the bfcm offer you've run for the last 3 years after you find a more profitable one with @Intelligems
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Most operators are sitting on more data than they can use. Reviews, support tickets, past tests. Almost none of it turns into the next thing to try.

@adswithani built his way out of it: an AI system running on Claude + the Intelligems MCP that tells him what to test next. He in.

He's building it live Aug 13 with @victorpaycro from Intelligems.

Register to join the live workshop at: intelligems.io/webinars/the-c…
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dreams do come true
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your vendors' AI should save you so much time you want to give them a big kiss
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Reintroducing Intelligems to the new algo...

- Started in 2020 by @drewmarc and @adamintelligems as a simple price testing app for Shopify brands.

- Expanded into the full funnel i.e content, shipping, merchandizing, checkout, post purchase, etc.

- Grew from helping 1 brand ting, personalizing, and profit-optimizing

Now we’re helping lean teams do the work of entire growth departments with our AI Intelligence layer, Atlas:

- Pull your test data & get personalized testing roadmaps

- Describe any change and watch AI build it in the Visual Builder (on-brand, ready to launch)

- Ask questions about results, trends, or performance and get instant answers

- Connect everything to your existing workflow (Slack, Claude, ChatGPT, Gemini + more via MCP)

Come along for the next chapter!
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Another one. 💎 Post-Purchase Upsells. 💎

Easily launch and test which products your customers are willing to add to their order after completing their purchase.

Do your customers respond best to:

• A complementary product to your hero?
• A discount on a second of the item ower-priced item that's easy to say yes to?

Now you don't have to guess.
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"there's no way intelligems AI Visual Builder ships changes from text, digests images / PDFs / docs / inspiration screenshots as input, knows my Shopify catalog & brand context, refine w/ re-prompts, and plugs straight into my a/b tests..."

our AI Visual Builder:
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If you can prompt it, you can build it.

If you can build it, you can test it.

Our AI Visual Builder is now available on all plans. 💎
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Profit is the only thing that matters Jerry. That's why CRO is dead
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Intelligems bars so full of aura even the local news is starting to rock the blue #2962ff
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"what were you thinking when you launched a price test before a three day weekend, and didn't even QA it?!"

me:
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how serious our AI visual editor takes it's job when you tell it to go make changes literally anywhere on your site
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In 2 days, we're tackling the conversation everyone has an opinion on but nobody addresses with real data.

Does running A/B tests on your site hurt paid media performance?

@binghott, @natelagos, and @ryanlevander are joining us to hash it out.

They don't all agree, and that's uly 2 at 11am ET. Register at:
intelligems.io/webinars/can-o…
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anyone else try the new visual editor and have this reaction?
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Hot topic in ecom right now: does running A/B tests on your site actually hurt your ad performance?

We asked three people who've actually lived it to debate it live on Jul 2 > @binghott @natelagos @ryanlevander

These three don't fully agree with each other. We're not promising a cng anyone's POV. Just practitioners with real reps on both sides of this, talking it through honestly.

Join live: intelligems.io/webinars/can-o…
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remembering how much Meta ripped in 2020/2021
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"Control has beat variant in your theme test" 😭
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walking into the office after ripping an absolute banger of a test
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new ig logo?
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Monitor the Situation Thursday ™
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the whole company, tired and frustrated:

"I think A will work!"
"Well I think B will work!"

you, a literal genius:

"what if we just tested it with Intelligems"
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the last thing you see before your profit per visitor gets tanked
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Go build something
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most terrifying image from the UFO disclosures
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"how's the test going?"
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how it feels to profitmaxx on a casual wednesday
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big news coming from @Intelligems next week

i can't say what it is

i can't say when it drops

i can't say who it's for

i can't say anything actually

legal said i could post this though
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TOMORROW

OUR VERY OWN @adamintelligems WILL BE HOSTING A CONVERSATION ON "AI DRIVEN SITE OPTIMIZATION"

1:30-2PM PST AT GROW LA

GONNA BE A GOOD ONE
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The last thing your coworkers see before you say "nothing on my end" and yolo a test before the weekend
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Justin Bieber caught using new Intelligems Visual Editor during his Coachella set last night 📸
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