Football media and culture company Footballco has appointed Eoin Cronolly as Creative Director for the Middle East.

Find out more here: campaignme.com/eoin-cronolly-…
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Reddit is testing new Ad Placements

As the platform continues improving the user search experience on Reddit, they are also beginning to test ad placements in search.

Find out more here: campaignme.com/reddit-is-test…
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Diwali celebrations, new accounts, people moves and campaigns making an impact.
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Netflix has introduced AI Discover

Inside the tab, Netflix will begin rolling out early discovery experiences, starting with one that lets users tell the platform what they are in the mood for and explore from there.

Find out more here: campaignme.com/netflix-has-in…
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JCRADS & PARTNERS appointed as PR Agency for Anantara Downtown Dubai Hotel

The Dubai-based agency will oversee strategic communications, media relations and brand storytelling for the Business Bay hotel.

Find out more here: campaignme.com/jcrads-partner…
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Havas Media Global CEO Peter Mears on why the next era of media is about connectedness

Watch the full podcast here: campaignme.com/havas-media-gl…
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Full speaker line-up confirmed for Campaign Breakfast Briefing: Out of Home 2027

Find out more here: campaignme.com/first-wave-spe…
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The global @LEGO_Group campaign combines family-play insights, Daft Punk’s cross-generational appeal and festive retail experiences, including UAE activations, to keep LEGO front of mind during the gifting season.

Find out more here: campaignme.com/legos-holiday-…
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Bayut reached out to a few of its users, gave them no script or talking points, and asked one simple question in front of the camera: what was your experience really like?

Find out more here: campaignme.com/real-journeys-…
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Courtside Media Network brings advertising to padel court glass, fences and nets, offering brands sustained visibility among playing communities while creating a new revenue stream for UAE venues.

Find out more here: campaignme.com/padel-courts-t…
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Sandstorm Digital’s Omar Kattan shares why Gulf brands must look beyond search rankings to earn inclusion in AI-generated answers through authoritative Arabic content and dedicated visibility measurement.

Read the full article here: campaignme.com/from-ranking-t…
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Viola Communications’ Amin Aslam draws on ADIPEC’s resilience to argue that reputation, trust and crisis readiness must be built long before disruption – with tested systems, clear authority and sustained boardroom investment.

campaignme.com/built-before-t…
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Serviceplan Group Middle East’s Mahmoud Alhamed says that while AI search amplifies big brands’ visibility advantage, startups and SMEs can compete through niche expertise, credible content and real customer needs.

Read the full article here: campaignme.com/feeding-the-sp…
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Dix Sept Agency Co-founder Wilfried Klucsar says that in the GCC’s race for attention, brand love is not enough. The real test is whether a campaign makes a brand more likely to be chosen.

Read the full article here: campaignme.com/has-marketing-…
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Mada Media’s Mansoor Al Sabahi will take the stage at Campaign Middle East’s final Breakfast Briefing event of 2026.
A limited number of early-bird tickets are available here: bit.ly/cbbooh26-book
#CampaignBreakfastBriefing #OOH2027 #OutOfHome #CampaignMiddleEast
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Kcal turns DIDI student Marc Najm’s flower-inspired concept into commercial snack packaging, connecting emerging creative talent with the practical demands of design, sustainability and production.

Find out more here: campaignme.com/kcal-packaging…
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Aula Ourtashi, Creative Campaign Manager at Deliveroo will take the stage at Campaign Middle East’s final Breakfast Briefing event of 2026.
A limited number of early-bird tickets are available here: bit.ly/cbbooh26-book
#CampaignBreakfastBriefing #OutOfHome
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Dubai Racing Club’s Sophie Ryan discusses audience growth, digital storytelling and the strategy behind the 2026/27 Dubai Racing Carnival.

Find out more here: campaignme.com/how-dubai-raci…
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LIA 2026 reveals its Middle East and Africa Regional Of The Year winners

Impact BBDO, VML, Annahar, MSL and Zenith were among the regional winners named.

Find out more here: campaignme.com/lia-2026-revea…
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🚨 Don't miss the final Breakfast Briefing of the year!
Join us on Friday, 13 November, at The Westin Dubai Mina Seyahi for Campaign Breakfast Briefing: Out of Home 2027.
Get your tickets here: bit.ly/cbbooh26-book
#CampaignBreakfastBriefing #OutOfHome #CampaignMiddleEast
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